TikTok Shop Truths: GMV, Agencies, Trolls & Why Most People Quit Too Early

Final episode of Season 2 — recorded live and left unfiltered.

Joe joins us in the studio for a real conversation about TikTok Shop, content, money, burnout, and the mental side no one posts about. No hype. No “overnight success” nonsense. Just what actually happens when you keep showing up.

We cover:

• Why most people quit too early
• GMV, levels and vanity metrics (and why they mess with your head)
• Lives vs videos and building real community
• Agencies: good, bad, and pointless
• Authenticity, over-editing, and the trust recession
• Why paying to promote is a trap
• Why one video can change everything — even months later

🎄 Christmas message
If this year’s been heavy, stop for a minute. Put the phone down. Be with your family and your people. Eat the food. Laugh. Reset your head. You’re not behind — you’re building.
We’ll be back in 2026 for Season 3, sharper and more intentional.

📞 Got a story, dilemma, or want to come on the podcast?
WhatsApp or text us: 07511 272459

Thank you for listening, supporting, and sticking with us this year. Merry Christmas.

Chapters

• 0:00 Festive Opener And TikTok Live Setup
• 2:00 Joe’s Backstory And First Viral Steps
• 6:00 Time, Freedom And The Realities Of Going Full Time
• 10:00 Advice To Struggling Creators: Find Your Why
• 15:30 Authenticity Over Perfection And Trust Recession
• 20:00 Agencies, Community Support And Mixed Views
• 24:00 Explaining GMV, Levels And Leaderboards
• 28:00 Views, Skits, Bottom Funnel And Analytics
• 33:00 Picking Products You Believe In And Avoiding Promote
• 37:00 Lives Vs Videos And Building A Loyal Community
• 41:00 Starting From Zero: Structuring Content And Posting Cadence
• 45:00 Algorithm Drift, Niches And Backup Accounts
• 49:00 The Future Of Social Commerce And QVC 2.0
• 53:00 Gratitude, Gifts And Season Two Farewell

Transcript

SPEAKER_02: 0:04

Welcome everybody to the final series, final episode of season two. I'm Ash. And I am still Chris, but I'm Father Chris Muss. And today we have the wonderful Joe with us, who is um by all accounts an incredible TikTok affiliate. So I will probably be As she looks down when you say that, so you know she is.

SPEAKER_01: 0:28

That's that's the typical like no, she doesn't like that, but she is absolutely.

SPEAKER_02: 0:32

I would imagine I will be um basically third wheeling in this episode because already today you two have been talking, and I'm not trying to butt in. Um but before we get into it, Chris, um we obviously did a secret sound this year.

SPEAKER_00: 0:46

Well, I'll jump first.

SPEAKER_02: 0:48

Oh, well let's say.

SPEAKER_00: 0:49

Good morning, good morning. Good morning. In my hat. Terrible.

SPEAKER_02: 0:54

Good morning, Joe.

SPEAKER_00: 0:54

How are you? I'm good, thank you. Good. Yeah, are you alright? Yeah, I'm good. I'm good. How are you?

SPEAKER_01: 0:59

I'm alright. I just want to say thanks for coming in, Joe. I've been looking forward to this one. We keep talking about this one, don't we? Yeah, we do keep this one. I said to you earlier on the night it's really nice to speak to somebody that actually knows about TikTok rather than sit at home talking to your missus that's got no idea what you're talking about.

SPEAKER_02: 1:12

Some people or Ash who has no idea what he's talking about. Um, before we do the gifts, I didn't want Joe to be without.

SPEAKER_00: 1:19

So thank you. Oh my god.

SPEAKER_02: 1:23

Nutrition has probably a bag of collagen from nutrition geese.

SPEAKER_00: 1:26

Really, really want to try this.

SPEAKER_02: 1:28

Um Merry Christmas, Joe. Thank you for coming on the podcast.

SPEAKER_01: 1:34

And you're the only person that's ever got a gift as well.

SPEAKER_02: 1:36

Yeah, I know. Yeah, because it's Christmas. Because it's Christmas. Because it's Christmas.

SPEAKER_00: 1:40

Um hat's not Christmas in.

SPEAKER_01: 1:44

Right, well, how should we do this one? Because I I kind of feel like I need to let you do it just so that you can speak. Because I feel like we're just gonna just babble on. I mean, we've spoken about most of the stuff already, aren't we? So we probably haven't got much to talk about, to be fair. Yeah, yeah. Are we live on TikTok, by the way? We're live on TikTok. First time ever. Guys, if you are jumping in, please make sure you hit the follow button on the uh on the account for the TikTok uh for the uh podcast. We'll be so grateful. That's all the uh pushing I'm gonna do on that one now. We're actually live. Right, so Joe, I wanted to get you in. I've been desperate to get you in since the day we met at TikTok. I'm not gonna go into the reasons, obviously, why, because that would be about me. This is about you. Um I didn't realise you'd only been doing TikTok since when is it?

SPEAKER_00: 2:24

The last the last two days of March I started.

SPEAKER_01: 2:28

That is so sick, mate.

SPEAKER_00: 2:30

What's got me now? December.

SPEAKER_01: 2:31

You're on 20,000 followers already.

SPEAKER_00: 2:33

Yeah.

SPEAKER_01: 2:33

I've got like less than 30, and I've been doing it two years, just over two years. So that is mad, it's crazy.

SPEAKER_00: 2:39

It's a crazy life.

SPEAKER_01: 2:40

Yeah. What uh what were you doing beforehand?

SPEAKER_00: 2:43

Roofing, um, handmade clay roof tiles for 28 years. Not on the roof, no, not on the tools. No, some days, no. Um, no, I've done that forever. Yeah, no. And I just started TikTok just as a bit of fun.

SPEAKER_01: 2:58

Why why did you start it?

SPEAKER_00: 3:00

Round my lovely friend Chantale's house. We were sat chatting, and I went, Oh, just gonna do TikTok. She went, Yeah, alright, and she supports me no matter what I want to do. And I haven't looked back.

SPEAKER_01: 3:09

Yeah, it's crazy.

SPEAKER_00: 3:11

I unpacked my shopping, was my very first thing. I unpacked my shopping because I was taking Mongiaro, I'd had a gastric bypass and lost 13, nearly 13 stone now, right? So I was unpacking my shopping and it was like a phase at the time where people were going, Oh, you know, this is what I've got, and I was really like sheepish and stuff. But I quite enjoyed it, and it went on from there. And then I sold some tannin jelly that I liked. I only ever try and sell things that I really like because if you're passionate about something, it works. And then it just escalated from there, really.

SPEAKER_01: 3:45

That's it. You want to do TikTok show first, don't you?

SPEAKER_02: 3:48

Well, I've done like I've dabbled in it, and the idea has crossed my mind, and I've asked you so many times, Chris, to help me out with it. So I'm quite happy that we've got Joe in today, who's someone that's really pushing her TikTok shop, so she might be able to help me. I'm only joking. So hard, mate. I'm only joking, I'm only joking. No, it uh like I just see so many people making additional income, having fun. That's the other thing as well. A lot of people are having fun. Like I look at some of your videos, you're smiling at it, you're happy. Chris does his lives, he's smiling, he's happy, he's doing the videos, he's getting the products, he's spending time with crews, testing out products, and then making money off the back of it. I just think if you're not jumping on the bandwagon in 2026, or at least giving it a go, you've got to try. You've got to try it.

SPEAKER_00: 4:36

So no, you can be creative and you can be really be yourself, and that's what I really like.

SPEAKER_01: 4:41

I'm so sorry I've got to take this beard off. I'm sweating, something chronic in here.

SPEAKER_00: 4:45

People know you are now. Oh Jesus.

SPEAKER_02: 4:47

Leave it like that. It's funny because it's cold in here, and he always moans at me that it's cold in here. So we'll put the heating on this morning. So I turn the heating off because I'm sweaty with a mess already.

SPEAKER_01: 4:58

I think one of the greatest things about being on TikTok is time, though, isn't it?

SPEAKER_00: 5:01

You've got your own time. Especially if you've got a family or parents that are old, or or just you do, you do have more time, and your time is your own. Some days you really want to make content, other days you don't. And that's the beauty of it.

SPEAKER_01: 5:14

What's the driving force for you as a TikTok affiliate? Because I've got this big thing that to become successful in TikTok, you need a reason why. That's always been my thing. You need a reason why, like, my reason why is my little boy.

SPEAKER_03: 5:24

My little boy.

SPEAKER_01: 5:24

And I think if you haven't got something to work towards, that's when people give up. Yeah. So it's your little boy as well as it. Yeah, absolutely. I suppose it's quite straightforward if you've got kids anyway, and it tends to be the reason why.

SPEAKER_00: 5:34

And being happy, you know, that is another big thing. If you're not happy doing your day job, then change.

SPEAKER_01: 5:39

Yeah. There's this misconception, though, isn't there? Like, I I speak to a lot of people on certain calls and stuff, and they're like, Oh, just quit your job, just finish it now, do this, do that. But it's the safety of TikTok, isn't it? There is no safety, I don't think, really.

SPEAKER_00: 5:54

Absolutely not.

SPEAKER_01: 5:54

You know, if you've got a nine to five job and you're earning a certain amount of money every month, you know that money's coming in. On TikTok, you could literally post 50 videos and none of them go anywhere, and you don't make any money for the month. Then you could post one video the month after and make three months worth of money. It's just that reliability, isn't it, of being able to pay your bills and stuff like that. That's why I found it really hard to give up my job.

SPEAKER_00: 6:13

Yeah, yeah. But you I bet you're pleased you did.

SPEAKER_01: 6:16

Oh god, yeah. Yeah, it's best decision. Best decision, but also one of the worst decisions I've done as well. Because it's given me a lot of time that I didn't really realise that I ever had available, and it's kind of made me come into my shell. But how have you dealt with it? Because you've been full-time TikTok for a while now, aren't you?

SPEAKER_00: 6:33

Oh, October.

SPEAKER_01: 6:34

That's a while, it's a couple of months.

SPEAKER_00: 6:36

Um I just get on with it. Do you know? I seem to have less time now than when I was working. I was more structured when I was working because I never went, I ne my TikTok never interfered with my day job. So I just slotted in my TikTok around work.

SPEAKER_03: 6:52

Yeah.

SPEAKER_00: 6:53

But now I can I've got lots more time, but less time. It's crazy.

SPEAKER_01: 6:58

Do you find it easier to structure your days?

SPEAKER_00: 7:00

No. No, no, I don't.

SPEAKER_01: 7:02

Do you feel a bit lost?

SPEAKER_00: 7:03

Some days, yeah. But that's a plan for the new year.

SPEAKER_02: 7:06

I'm gonna have to really structure this is hold on, sorry, I'm gonna stop you there. Ronnie has just said on the live, I started with Jack in the creator challenge, struggling a bit, but loving trying to get it going.

SPEAKER_00: 7:16

Okay.

SPEAKER_02: 7:17

What's your advice, both of you, to Ronnie?

SPEAKER_00: 7:19

Oh my god, don't give up. Just please, Chris. Uh, we had a conversation earlier, and you said to me or us here, you were gonna give up, but you didn't.

SPEAKER_01: 7:28

Yeah.

SPEAKER_00: 7:29

Because the next the next video popped.

SPEAKER_01: 7:31

Yeah. Yeah, it's really important to mention like things like TikTok, they are they can be soul-destroying, they can play with your brain, and you know, I've I've given to give up many a times. And to be quite honest with you, I spoke to my wife a few months ago and said that I'm I'm half tempted to jack it all in because it it's not actually what I thought it was going to be going full time because I say I've got too much time on my hands. But if you give up, you'll never know.

SPEAKER_03: 7:54

No.

SPEAKER_01: 7:54

That's the way I looked at it. Like, I was so close, and my missy said don't, and she said just carry on. And if I had if I had given up, I wouldn't have known whether I would have been able to give up my job or whether I'd spend more time with my kid, you know? Like, it it's it's really hard. I know, and I know uh I know what what created challenge Ronnie was was involved in, and that was a big challenge, to be fair. There were some mega prizes in that challenge. Um, and probably seeing other people win prizes around you and you didn't get anything yourself is probably quite upsetting and quite soul destroying anyway. That's why I'm not a massive fan of these big challenges, but just carry on, mate. That's all I'd say. If if you're well, you are in the live now, just carry on, don't give up, just persevere with it. Get the reason why that I spoke to Joe about a minute ago.

SPEAKER_00: 8:34

And do you know what? Stay in your own lane. Do not compare yourself to anybody else because that is the biggest soul destroyer for me.

SPEAKER_02: 8:43

I think it's a big thing in life as well. Like, even in what I do, comparing myself to companies that have been running 30, 40 years, winning these massive projects, is very, very similar. You can't compare yourself. Like, I couldn't start today and compare myself to Chris. Oh, he's jumping on lives, he's got 180, 200 people in his lives, and there's comments are going off. I'm on there and there's that one person in, and I'm just staring at a phone going, Hello, hi.

SPEAKER_00: 9:07

But you've got to start somewhere.

SPEAKER_02: 9:08

But that's it, and we've all got to start somewhere. You can't compare yourself to someone that's already if you've done no videos, you can't even compare yourself to someone who's done 50.

SPEAKER_03: 9:15

No.

SPEAKER_02: 9:15

Let alone someone that's done 100, 200, 300. We've all got to start. It's like walking, isn't it? It's like learning to walk again.

SPEAKER_01: 9:21

The only person that's any good at being you is you. So if someone tries to copy you, they're gonna be crap at it. And if you try to copy someone else, you're gonna be crap at it anyway. And it all comes out of the wash. I started TikTok years ago and and everyone wanted to be the me to be this person, bubbly and jumping about and shouting and screaming. I was like, no, I'm alright, thanks. It took me a long time to get where I am because when you're unfortunately, when you're not that person, takes a bit longer for your pace to grow because you need to build that trust. But yeah, just just carry on, mate. Be yourself.

SPEAKER_02: 9:52

I guess though, if you if you're authentic from the beginning, it's a lot easier if you put on some sort of facade that you're this and you're that. Should I put that in the middle, Chris?

unknown: 10:01

Probably.

SPEAKER_01: 10:02

But I won't read that out anyway, just that's about me.

SPEAKER_00: 10:07

Yeah, people buy from people. If you're just you, just be yourself.

SPEAKER_02: 10:12

Yeah.

SPEAKER_00: 10:13

Just be yourself. You know, there's a lady um who I follow, and she's an um an older lady, she won't mind me saying this, and I absolutely love her content. She's not everyone's style, but I love her content, and she's got an amazing following. Amazing. She's not young, she's not a sprightly person, but she's brilliant. I love it.

SPEAKER_01: 10:33

I think that's one of the best things about TikTok, though, isn't it? You don't have to be any age group. You know, you don't need to be put in a bracket because when I talk to people, I say it's like, oh yeah, but I, you know, how am I gonna sell something? Because I don't look, I don't look right to sell that, or I don't sound right, or I haven't got the right house or the right background. Everybody will resonate with somebody. That's the beauty of the human race. Yeah, absolutely. We're so different that somebody is the perfect fit. That's why you fall in love with somebody randomly, you know.

SPEAKER_02: 11:00

Um but yes, I think for brands as well, I think it's an incredible way to get your brand out there. If you give 10 products to 10 people, they are 10 completely different personalities, you're gonna get 10 completely different videos off the back of it. And I think for brands, it's it's phenomenal. It's a phenomenal way to even just get your product out there.

SPEAKER_00: 11:22

And I think it's still just chipping away at the start. I think next year is gonna be massive.

SPEAKER_01: 11:26

Yeah, we've seen it this year and we with Shark and Ninja and the likes of that coming on the platform. I think once once the big brands, because they're still very hesitant about giving lots of samples away.

SPEAKER_00: 11:34

Yeah.

SPEAKER_01: 11:35

Big brands. Um but I think I think the middle of next year, I think, is when it'll really start climbing hard. And it has climbed hard the last year. Compared to two, three years ago, it was very, very new. But now, I mean, you speak to anybody, everyone knows what TikTok shop is. Now, there's a big thing about oh, you've got to get a call to action in your videos. I don't really need it anymore. Because people know where to buy stuff from. Yes, you've got to give it the oh, it's going out of stock to build the urgency to buy it. But in a lot of videos now, I think people get wrapped up in making the perfect video when actually if someone wants to buy something, they'll just buy it anyway.

SPEAKER_00: 12:08

I'm I'm absolutely rubbish. If anyone's watching this that's great at editing, I'm absolutely rubbish. So I just film and go. Film and go. All mistakes are in there.

SPEAKER_02: 12:19

But that builds authenticity.

SPEAKER_00: 12:20

Oh, yeah.

SPEAKER_02: 12:21

There's nothing worse than someone trying to sell a product on TikTok, and you can see it's highly edited. There's a load of AI in there, no one's gonna buy it. We're in a trust recession. We are in a trust recession. People don't know what's AI, they don't know what's real, they don't know who to trust. And I think by being yourself, like when I first met Chris, I wanted to support him, so I jumped on his live and I've got him on the sofa. I'm sitting, I'm like, look at this bloke, it's like a machine, like just going on and on, and it's like perfect. Like every time it was just and I bought some stuff from him because I believe what he was saying and I knew him. Um, and I think there's a lot of creators on TikTok that will excel, but I think it's important to um talk about you started in March. How long did you feel like you was pushing uphill and it wasn't, or did you I didn't you didn't in all honesty?

SPEAKER_00: 13:17

No, I didn't because I enjoyed it. If I found it hard work and wasn't enjoying it, I would feel that way. But because I've enjoyed it and I've been able to like grow myself, learnt a lot about myself, um, you know, I really enjoy what I do.

SPEAKER_01: 13:32

Do you think that's the difference between how you've got successful and how other people don't straight away? Because I think people get so wrapped up in the the noise of TikTok, because there is a lot of noise, in there. You come onto TikTok, you see all these videos of and I I'm I'm a massive one for I really dislike these things. This is my GMV. I'm I'm dead against those because what I don't want to see when I'm not making any money is someone making 20 grand a month. But when you'll come onto TikTok, this there's this misconception of you're gonna make money instantly, and I think when people come in with that mindset, I'm gonna post a few videos and I'm gonna make a shitload of money. When they don't, and they're they're so hungry for it, I think their their content struggles, yeah, it's forced, it's just a little bit heavy on the fake side of things, the products are all over the place because they're just trying to find anything to stick. And I think that's probably what the difference between you and other affiliates that have only just because you have only really much, it's only just started, isn't it?

SPEAKER_00: 14:24

I've made loads of mistakes. So I have over Black Friday, yeah. You know, oh let's try and sell this, let's try and sell this, but no, didn't work for me. But that's great. I'm really pleased. I've done that because I've learnt from it and I won't do that again.

SPEAKER_01: 14:36

But the conversations that we've had, obviously, when you started, you just wanted to do it because you thought it'd be a bit fun, something extra to do. So I think that's I think that's a key thing when you start TikTok shop, is don't put these massive expectations on your shoulders because when you don't achieve the highs that everyone's making out you can achieve within a week of joining someone's course or something, yeah, it's it's really soul destroying, isn't it?

SPEAKER_00: 14:57

It is, absolutely.

SPEAKER_01: 14:58

I've got to read a comment now because it's come in about five million times so far. Um Cooking Mama, to uh tell get Joe to ask, tell us the most exciting thing that's ever happened in the last 10 months on TikTok.

SPEAKER_00: 15:08

Can I just say Cooking Mama see is Chantel? So I was sat on, she's mine of my best best friends. So I was sat on her sofa when I said to her, that's it, I'm doing TikTok shop. What was her comment? What was her question?

SPEAKER_01: 15:20

What's the most exciting moment that you've had on TikTok in the last 10 months?

SPEAKER_00: 15:24

Exciting moment. Do you know what? Going to TikTok for the first time I found really exciting. Yeah. I really, really loved that. Um exciting moment. Do you know what? All of it's exciting to me. I don't know. Just being happy is exciting. Um going to TikTok was a big thing, you know, it was really big.

SPEAKER_01: 15:47

Um you know, it was the first time I went there when I saw you.

SPEAKER_00: 15:50

Was it?

SPEAKER_01: 15:50

First time I'd ever been there.

SPEAKER_00: 15:52

And I really interrupted you.

SPEAKER_01: 15:53

Chris used to say, I've never been invited. Yeah, it used to really upset me. I've never been invited to TikTok shop. Do you know saying when you take a step back and have fun with it, that's when magic happens because you're relaxed. Yeah, exactly. Exactly.

SPEAKER_02: 16:05

Something I wanted to ask you, Joe. Um, did you have any intention for you being where you are today? No. When you first started it.

SPEAKER_00: 16:13

But I don't see that in myself. I'm not where I want to be. Not that I know even know where I want to be, I'm enjoying myself, having fun, and I'm making money. That is it.

SPEAKER_01: 16:22

So I've got a question for you. What's your what's your outlook? Because obviously there's loads of affiliates watching and listening right now. What's your outlook on agencies?

SPEAKER_00: 16:29

Okay, I think there's good, there's bad, and there's ugly. I think agencies have I'm with an agency, Honest Creators, Jansen Smith. You know, there's some great people in there and there's some great support, it's a nice community. You have to find your agency. I was with one previously which w wasn't helping me grow. Um but where I am now, yeah, it's great. But I think that's a real personal thing, you know, an agency to you or to you, Ash, would be so different to what I like. But you know, for anyone watching this that wants to join an agency, try it.

SPEAKER_01: 17:05

Yeah, yeah.

SPEAKER_00: 17:06

Don't be shedding out loads of money though, to start with, you know.

SPEAKER_01: 17:09

Yeah, it's important to say to you fair because it's also important to mention, like, I'm not with an agency, and the only thing that I would probably fail on if there's any problem, if my account got banned, I'd probably never get it back. Because I'm not with an agency, and you need that agency. I've probably got a way that potentially could, but um Sack. We've actually had we had a comment a minute ago saying uh who's on who's on the camera because I keep saying their fingers. That's the editor. I think agencies obviously I've been involved in quite a lot of agencies. Agencies are brilliant for the community as well. I think if you're doing TikTok alone and you haven't got anyone to reach out to to talk to, yeah, it can be a very lonely place, can't it? Really, really lonely, especially when you're first starting out and you don't really know what what direction to go. Um, but yeah, I I've got my own mixed views on agencies personally, and I'd I'd kind of like to there are certain people that I'm gonna have a conversation with in the new year. I've got it in my head that I'm gonna make a couple of messages out to maybe three different people to speak to to see what what they've got to offer. But um, yeah, I'm I I'm I'm mixed bag, but I know you I know you really like button part part of uh being part of Omicron.

SPEAKER_00: 18:18

Yeah, I do, I do. I like the community, I like the people, I like the support, I learned and I like to support as well. I like to help others, yeah.

SPEAKER_01: 18:25

And that's and that's why you're here. There you go. Kind of got that from you.

SPEAKER_02: 18:29

I think yeah, I I'd I like the amount of conversations I have with people. So what did your friends and family and people say to you when you were like, Do you know what? I'm gonna sell on TikTok shop. We had a conversation before we went live. Okay, right. So, Joe, what do you do for a living?

SPEAKER_00: 18:46

Okay, well, yeah, what do I say? Oh I sell on I'm an affiliate. Some people don't even know what that is, do they?

SPEAKER_01: 18:53

Chris, what do you do for a living? I'm a podcast host and work on social media.

SPEAKER_00: 18:59

It's um it is a bit like, mm, what do you say? Yeah. I'm in sales. It took me a long time.

SPEAKER_01: 19:04

It took me a long time to work out what to say though. Yeah. Long, long time. I have an issue at the nursery that my little boys go little boys go to, and uh someone asked me there about six months ago, and I froze. I didn't know what to say. I was just like, uh uh I work in social media.

SPEAKER_02: 19:20

And I basically just grabbed his hand and ran off. I can't remember what I said to you. I said to some really clever I can't even remember what it was now.

SPEAKER_01: 19:27

Oh yeah, he came out with some new job title for me, didn't you?

SPEAKER_02: 19:29

Some new job title for you. I can't even remember what it was now. I can't remember what it was. Um I think I think it's only gonna grow as the big like we see the bigger brands like Shark, Ninja, Dyson coming on. Um, I think it's only gonna grow.

SPEAKER_00: 19:43

It's just the beginning. It's just the beginning. And if anyone is watching this thinking, oh, should I give it a go? Oh my god, yes. Don't you think, Chris?

SPEAKER_01: 19:51

Massively, yeah. Yeah. I mean I it's it has been the best decision I ever made in my entire life, other than I said to you earlier on, other than marrying my missus and having my kids.

SPEAKER_03: 19:57

Yeah.

SPEAKER_01: 19:58

Um it is amazing. It It can it I think it's really important to mention it's it's very good us sitting here making money every month but it's really important to mention for the people that don't Oh my god You know because they get forgotten about and and it's they are the most important people because eventually you should make money on TikTok but what you are doing by posting the videos that you post you're helping all the brands out to get noticed on TikTok and then the more videos get produced on that brand's product, the more chance that your videos got going viral anyway.

SPEAKER_00: 20:28

Yeah.

SPEAKER_01: 20:28

So you might not be making money now, but a video I've got a video popping off right now that I made in October last year. You know, like it can happen at any point. So if you're if you guys are uh at home or whatever you're doing now, you're just about to post a video or go live or whatever. Just know that everything you're doing now does not necessarily mean it's gonna bang and you'll make shitloads of money right now. It could be in six, twelve months' time.

SPEAKER_02: 20:51

So look at that video we post on the podcast. Yeah, exactly. TikTok hates the podcast clips. We post a video and then all of a sudden, five days later, it's on 10,000 views. Like, it's like TikTok re-like the algorithm's mad. Absolutely crazy.

SPEAKER_00: 21:07

There's no there's no rhyme or reason to it, is there? You know, you just post and move on. I used to sit there and watch the views, two more, two more. You don't, I don't know.

SPEAKER_01: 21:16

What I will say though is that a lot of people on TikTok think that there's a lot of luck involved. I think there's a little bit of luck. Yeah, there is a little bit, but the people that are doing well on TikTok, they are not sitting on their ass like me at the moment, because I don't produce a lot of content, I do lives, so I don't do a lot of content during the day. But um people that make money on TikTok, they work very hard.

SPEAKER_00: 21:41

Very hard, yeah.

SPEAKER_01: 21:42

Very hard.

SPEAKER_00: 21:42

You know, it's not- even if you're not creating content, you're looking at um Social One or Caladata or looking at like new products that are coming through, or just researching. I do a lot of that.

SPEAKER_01: 21:56

Yeah, it it it honestly, it does annoy me that you see, and this is I don't really moan about people very often, but it does annoy me when people say that oh, you know, they're so lucky. I mean, you look at all the videos at the moment on TikTok, everyone's slagging each other off. There is quite a lot of hate at the moment on TikTok, and it annoys me because the creators that they're moaning about, people are moaning about. Yes, they are doing certain things that they probably shouldn't be, but they are getting certain deals because they've been doing it for three years and they work really hard.

SPEAKER_00: 22:23

They do work really hard.

SPEAKER_01: 22:24

Um, and that's not negative against anybody else that's been part of those videos recently. But I just I'd I'd love everybody just to realise how difficult it is for the big creators, and I'm not a big creator, I'm not sitting here saying that I'm one of them. Um, for the big creators to get where they are, you know? It's you've you've basically got to work your bollocks off, is what I'm saying.

SPEAKER_03: 22:44

Yeah, you ain't gonna get nothing for free.

SPEAKER_02: 22:46

It is like I would say that I've spoken to and it's so difficult trying to think of content, trying to think of content and think of different ways to do it. It's it's difficult, and then you film it. And if you're anything like me, when I film a video, it normally takes 20, 30 takes for me to be happy with it, and I'm still not happy with it, and I end up going back to the first one I did.

SPEAKER_00: 23:07

I think that's a mistake though. Yeah. Don't overthink, don't over-edit, film it, go.

SPEAKER_01: 23:12

Did you find that the minute you realised that was the minute you made money?

SPEAKER_00: 23:17

Yeah, absolutely, yeah.

SPEAKER_01: 23:18

It's like a light bulb moment, yeah.

SPEAKER_00: 23:19

It's just something.

SPEAKER_01: 23:20

You go from doing load of editing, just loads of updates, like just completely changing everything. Oh, I'll redo that one, to then actually just grabbing something, setting your script up in your head, doing the video, bosh, just post it. Because it's it's just a natural thing, it comes naturally after a while, doesn't it?

SPEAKER_00: 23:33

Yeah. So this morning, getting ready, I've done about 10 videos, right? Post I haven't posted them, they're in my drafts, but I will post them. Just getting ready. That is it.

SPEAKER_01: 23:42

Yeah, I have to read this comment out because it is my wife. Um, she's just said, I was just about to ask Joe how she picks her products to sell.

SPEAKER_00: 23:51

Right. Good question though, I only pick products that I like. Saying that, I got did get swept along with the Black Friday. I don't need a men's head shaver and stuff like that. But generally, what I sell and what works for me is stuff that I like, like hair, makeup, skincare. Basically, that's it. Anything that makes me feel nice, I find easy to sell.

SPEAKER_02: 24:12

Authenticity, in it. Authenticity. And because if you've got a passion in it, it's impossible to sell a product you don't believe in.

SPEAKER_00: 24:17

No good me selling a jet wash because I couldn't do it justice.

unknown: 24:20

You know?

SPEAKER_02: 24:21

Chris had a good video on a jet wash, didn't you? It's because I did it justice.

SPEAKER_01: 24:24

I was washing the car with it. What's um what would be like have you got a top tip? When someone comes up to you and says, Joe, look, I want to do TikTok, like, what should I do? How should I do it? What's the best way to what's the best way to get started? Do I tell my friends and family? Do I hide it from everybody? Like, what would you suggest? Is there a secret source?

SPEAKER_00: 24:44

I think get your head down. Get a feel for it, and then if you want to tell your friends and family, do it. Or if you don't, just they're gonna find out at some point, aren't they? Um and just do it. Just do it is the only thing I can say. Just do it. Don't think about it too much, just get on and do it.

SPEAKER_01: 25:04

How did you feel when the first person found out? Did you did you get any like jokey comments or any weird messages or anything about it?

SPEAKER_00: 25:10

Yeah, yeah. But then I don't mind a troll or I don't mind a bit of banter. I like that because it's part of life, isn't it?

SPEAKER_01: 25:16

I think it makes it a bit more exciting, actually, to me. So I shouldn't really say that out of here because I'll get loads of trolls in my life now. But yeah, I've got to be.

SPEAKER_00: 25:22

But to be to be honest, I haven't had many trolls. You I'll have loads now. No, but I haven't because um they don't bother me. Yeah, they don't bother me, but you know things.

SPEAKER_02: 25:31

You're always gonna get it though. You could be the most successful person in the world and someone's gonna disagree with you or be jealous.

SPEAKER_00: 25:38

That's a big thing, jealousy, yeah.

SPEAKER_02: 25:40

I don't understand as human beings why we can't just all be happy for each other.

SPEAKER_00: 25:44

This is a reason another thing. When I came, the first time I met you was at TikTok, and I hadn't spoken to you before. I've got to say this because it's really quite relevant now. I saw you talking to a couple, didn't I? And I you're a big advocate for mental health, and I like what you did and what you said, and I had to come and tell you. And I interrupted you rudely, and I said, Oh my god, I think you're amazing. And you were like, Oh thanks. And that was that we've made a video of it.

SPEAKER_02: 26:12

Chris hates it.

SPEAKER_00: 26:13

He hates anybody giving him any sort of But there's not enough people being nice to people in the world, I don't think.

SPEAKER_01: 26:21

No, yeah, I mean, you're right, to be fair. I think did you the the people that sort of were a bit off with you when you first started, oh, why are you doing that? Are you you what you do in TikTok shop?

SPEAKER_00: 26:32

Are they now the the people that are asking sometimes, some, some have, yeah, absolutely, yeah. Yeah, but that's okay, because I will want everyone to win.

SPEAKER_01: 26:39

Yeah, yeah, I kind of get that from you as well, which is really nice. It's quite a nice vibe, isn't it? Actually, speaking to Joe, I must admit. It is, yeah.

SPEAKER_02: 26:46

But but we got that, and I sense that from watching when Chelsea, who's in the live, we've got to say hello to Chelsea. Hello, Chelsea said you need to get Joe on. Um, there's a couple of things. Chelsea said, Trolls are good, aren't they, Joe? They bring in the views.

SPEAKER_00: 27:00

Absolutely. So Charles, I've known Chelsea for 35 years. Um, and I saw I met her in randomly in Sainsbury's. I think it was June or July. Should and uh she said, like, what are you doing? And I told her, and she's like, What? But Chelsea had her head in another another avenue back then. Anyway, Chelsea's flying on TikTok now.

SPEAKER_01: 27:21

Yeah, it's good, isn't it? I love I love seeing people do well.

SPEAKER_00: 27:24

Absolutely, she's brilliant, she's great, she makes good content, she's a good girl.

SPEAKER_02: 27:28

Yeah. Um, but again, it's just you've just got to keep going, haven't you?

SPEAKER_00: 27:31

Totally.

SPEAKER_02: 27:32

If you look back at your first video you ever did, does it make you cringe?

SPEAKER_00: 27:36

The very first one was unpacking my shopping that I had to delete because I said the word nonjaro. But yeah, no, I do cringe. Yeah, I do.

SPEAKER_01: 27:43

What about you? I haven't got any more videos left, mate. I delete the page. No. Really annoyingly because they were so bad, so bad. I can remember one, it just sounded so robotic. But you it's like what I said to you, like you wake up one morning and everything changes in your head. Your content goes from sounding like a robot to actually sounding like a normal human being. All my videos used to stare at the camera like this constantly. If you want to get this product, blah blah blah blah, now like Yeah, it's like it they're looking at the content now, it's completely different. If once you start going natural, it's about self-confidence, I think. I think that's what it is. Once you get the confidence in yourself that you know what you're doing, I think that's when it all changes a little bit because you don't overthink everything like you said a minute ago, isn't it?

SPEAKER_00: 28:22

Yeah, don't overthink it. Otherwise, you just you're not you, are you? No, you know, I d I drop things, I say the words wrong. Sometimes I do have to go, oh, for Christ's sake, and then start again because I annoy myself.

SPEAKER_01: 28:35

Yeah. I'd love to be, I mean, my videos are very heavily edited because if I get something wrong, I'd really go to town of myself. Yeah, yeah. I'd like I've got I have actually got probably about 3,000 videos still stored on my phone, so I'm gonna go through it one day and make an outtakes. I'm sure. I'd probably get my account banned with the language that's on there, but I think it'll be quite amusing to be fair, because my wife's sitting in the lounge and I'm in the kitchen at 10 o'clock at night. Oh no, no, oh you stupid fucking. I'd kick it right off of myself. I just can't help it because you just want to you just want to get it out. You know what you've got to say in your head, but sometimes when you try and do it too fast, your brain can't catch up with your words either, can it? So you sort of overtake yourself.

SPEAKER_00: 29:11

One of my funniest ones when I was trying to sell a water bottle, I can't remember, and I hadn't put the lid on properly. And I did this video and I tipped it upside down and I chucked it all over myself. So, you know, I was like livid.

SPEAKER_02: 29:24

This is quite a good one. What do you guys prefer? Lives or videos? I find lives so much easier than videos.

SPEAKER_00: 29:30

Can't stand a live legend now legend, bro.

SPEAKER_02: 29:34

Now deserves a legend. Shout out that one. I sat here one night on my personal page and I just had a post that went 50,000 views, and I was like, Yeah, I'm going for it. And I sat there in my office upstairs, I was just I'm gonna go live. Absolutely shit my pants. There's like three people in there, and I'm just staring at his thing like, uh, hello? No, I'm doing getting rid of that. I'm going. And I honestly don't know how Chris does it. He's like, bear talking to a cat's we do it in the podcast, but it's conversation. Do you know what I mean? I can't just sit in there and just like.

SPEAKER_00: 30:07

I don't really like lives, I find them draining. I mean, you're great, you're just a natural live host, aren't you?

SPEAKER_01: 30:12

You're just they are hard though. They're not not I know the the reason I said Russ is because he he basically started the exact same day as I did. He's a he's another nutrition geeks um presenter, but um I used to hate the lives with a passion until I started doing it full time because the minute I pressed start on the full-time button, my lives went through the roof. It was like TikTok just went, Alright, cheers for coming live uh full time now, mate. We're gonna celebrate you and we'll give you more viewers and and your GMV are going on.

SPEAKER_00: 30:41

You're clocking into your job, yeah.

SPEAKER_01: 30:43

Um so now I love it, and I don't, you know, nine times out of ten, if you're the first person on my live, I don't know whether Vicky's in the live right now, but she'll know she's always in in the mornings. I'm not even set up. Oh, like I'll get on the live and I'm like, alright, better me two sex, guys, I'm plugging everything in, blah, blah, blah. Yeah, right, how are we doing? Hope you had a good sleep last night. And I've got to give a big shout out actually, because I can see a lot of their names on the live right now. There are the people that come into my lives are phenomenal, absolutely phenomenal, because I've built them and a community, and that's what you don't get in videos. Because your video, you may have, but you've got 20,000 followers. Your 20,000 followers don't see your videos. I don't know why then the video you would think the way it would work, all your followers get your videos, then anyone else wants to watch it, they can watch it. On a live, obviously they get notifications that you're live, and people will come in and support you for hours on end. And when you get trolls, they'll boot them out. Oh, you're a snake oil salesman. Good luck with that one, mate. That's literally all I say. And then the comment section, yeah, you don't know what you're talking about. You're nutrition geek, this is being blah, blah, blah. This is what he's talking about, you idiot, and all this, and then they disappear. They're gone. You know, you don't get another comment from them. And and it when I first started, you used to get loads of comments and they come in all the time, over and over again. You'd be like, Oh mate, come on, this is so draining. But it does make a massive difference when you build a community as a live host or whatever you call it, it makes you feel more involved with TikTok. I feel like doing lots of videos, you're on your own. And where it's a full-time job now, I'm gonna work with my mates. You know, do you like does that make sense?

SPEAKER_00: 32:18

You make do you make content as well as live?

SPEAKER_01: 32:19

Yeah, yeah, I do make content, yeah. Yeah, yeah. Um, but like Ross, I I prefer the lives, definitely prefer the lives.

SPEAKER_00: 32:24

Yeah, no, I prefer content.

SPEAKER_01: 32:25

Content is a chore for me. It is a chore. I have to make content to keep my page going. I go live to to make my money.

SPEAKER_00: 32:32

I do go live sometimes, but I have to be in the right frame of mind to do it.

SPEAKER_02: 32:36

That's the thing, like I've had conversations with Chris and he's like feeling poorly and it's cold or it's hot, he's like, Oh, I've got to go live, I really. And then 20 minutes later he's on the live and he's Chris again. And I don't know how he does it.

SPEAKER_01: 32:48

I don't know how he does you go from I think once you've got the I mean we've got lights in here, but these ones aren't particularly bright. The the the studio lights that we use, they're just so blinding that you almost feel like you're on holiday when you go beyond them. So when you are feeling a bit groggy and a bit rough, and then again it comes back to the people in the live. You know, if you've got no one in there and no one's talking to you, it's a solitary, lonely place. But as soon as you get people in there, oh how's Sam Chris? Oh, how's Cruz? Oh, what you've been up to today? Then those five minutes where nobody's interested in the products, it becomes just just like being at the pub with your mates, really.

SPEAKER_00: 33:19

Do you go live every day?

SPEAKER_01: 33:21

Uh I've slowed down in December. Is this supposed to be about you, this podcast?

SPEAKER_00: 33:25

No, see, I've switched it.

SPEAKER_01: 33:27

Um hang on a minute. Have you two had a chat? Because you said earlier on that you want to take over as podcast hosts. Um I've forgotten a question, yeah.

SPEAKER_00: 33:35

What'd you say? Do you go live every day?

SPEAKER_01: 33:37

No. No, so I will be next month.

SPEAKER_00: 33:40

Next month. January, February.

SPEAKER_01: 33:42

I'll be going live three times a day, doing eight hours a day.

SPEAKER_00: 33:44

Yeah.

SPEAKER_01: 33:45

Six days a week.

SPEAKER_00: 33:46

It's gonna be your um caching mode.

SPEAKER_01: 33:49

And uh I have I have told my my uh my my family on my lives that I won't be talking to them as much as I normally do because I've got to be businessman head for a couple of months because obviously it this is our job.

SPEAKER_03: 34:00

Of course.

SPEAKER_01: 34:01

I think you know that we forget that this is a job because it doesn't feel like one. I've always worked with my hands. Obviously, you've always worked on in the building industry as well. Um it doesn't feel like a job because you're not I don't feel like I'm working. And I don't I don't know what your transition period from work to TikTok has really been like because obviously I've not really gone down there too heavy, but mine's been tough. Really tough, yeah. Um we're here to talk about you. I've said I've said this on the podcast already. Has yours been easy then? Have you found it really challenging?

SPEAKER_00: 34:35

I have. Apart from not being really structured, but then that's new year, I'm gonna like really make a plan of what I'm gonna do. But then no, I've I've just sort of gone with the flow.

SPEAKER_01: 34:48

Well, you're very lucky, Joe.

SPEAKER_00: 34:50

Thanks.

SPEAKER_02: 34:50

Right, so I'm gonna ask both of you this because you know more than this. I'm a noob. What is GMV? What does GMV mean?

SPEAKER_00: 34:58

I always say it wrong. It is gross merchandise value.

SPEAKER_02: 35:03

So that's not the money people have made, that's the money they've sold. Yeah. Yeah. Yeah. Okay. So it's a bit nonsense, really. Someone's done a million pounds in GMV and they're making it.

SPEAKER_01: 35:13

It's relevant, isn't it? Brands look at GMV, but you could you could be on 1% and sell 10 grand's worth of stuff, or be on 20% and then 10 10 grand of stuff. This is so this is the issue that I have with so I don't join any leaderboards because I think it's a vanity vanitary metric. Even though you win money, I don't I don't like the idea. I've done it once and I wanted to be at the top, and I was like, hang on a minute.

SPEAKER_00: 35:31

You're not there.

SPEAKER_01: 35:32

That's not that's not who I want to be. You know, I came second, but I didn't want to be that person. Why am I chasing somebody else all the time? Sit in my own lane, like going back to what you said earlier on. Stay in your own lane, be your own person, don't try and be a king of TikTok, don't go and try and be the queen of TikTok because there's a lot of people that try and do that and there. Um, but yeah, GMV is it's you know, the you get the leaderboards, you get the rewards and stuff like that through TikTok, but it's not about GMV, really. It's about your deals with the brands that are giving you whatever commission you're on and making the commission that you're making. Because, like I said, you could make 10 grand worth of GMV and be on 1%, but you could be on 20% now.

SPEAKER_00: 36:12

Absolutely, yeah. You know, it's just a figure, especially if you like you look in social one or because you can now see everyone's GMV in there. Um yeah, but it is irrelevant. I don't bother looking because you're staying your own lane.

SPEAKER_01: 36:24

Exactly, yeah.

SPEAKER_00: 36:25

It's not my money I'm making, it's not their money I'm making, you know.

SPEAKER_02: 36:28

You're not paying their mortgage at the end of the month, either. Exactly, no. Someone said, and this is over my head, can I ask what do you think of the levels? I'm on six at the moment. Yeah, I don't like it. One to eight, I'm lost with it all.

SPEAKER_00: 36:39

Yeah, I don't like it. I don't like the levels, ignore it, ignore it, ignore it.

SPEAKER_02: 36:43

What does it mean?

SPEAKER_00: 36:45

So if you make a certain amount of GMV, you go up levels. So like level eight is the highest, but it's just a bit of a a personal competition. I don't like it. I just I wish there was a function that you could delete it. Yeah, absolutely. Just ignore it because it is it messes your head up.

SPEAKER_01: 37:02

So I'm I I'm there'll be no one from TikTok listening now, so I'm gonna say my little piece here. TikTok is run by TikTok. TikTok want to make as much money as they possibly can. They are pushing the affiliates to their boundaries, to their breaking points, saying that you can do this, you're gonna earn this, you're gonna earn that, this is gonna be amazing. They're doing it because they want to earn more money. The race to 1k or whatever it is. Why the fuck do you want to race there? Go at the same flow as everybody else, you know? Do your own thing. Yeah. It's why has it got to be a race all the time? Why have you got to be in that next group? Why have you got to be in the next group after that? They don't make any difference, mate.

SPEAKER_00: 37:36

That number league league board thing, the GM, that's pretty new, like a couple of months, isn't it? It is. But it is, it's it's not nice, it's not a nice function, I don't think.

SPEAKER_01: 37:46

And to be fair, none you don't get any of it anyway.

SPEAKER_00: 37:48

No, and it means it's is it gonna make you more money? No, just ignore it.

SPEAKER_02: 37:52

The other thing is as well, easy come, easy go. Someone could post one video on, they never they've opened an account, they've posted one video, it's gone viral, where they've had a hundred million views. But that's like, okay, what do I do now? Whereas I think if you build it gradually, gradually, gradually, it's easier to keep it. Whereas there's a lot of people, look at the the IB for final boss. Now he went like that. Where's he gonna be in a year's time? Unless he's clever, unless he's really clever.

SPEAKER_00: 38:22

Lots of people chase viral videos though, but it doesn't always make them money. No, you know, you can get the views, but you might not sell anything. So again, it's just a numbers thing.

SPEAKER_02: 38:31

For me, it is views is a vanity metric, really. Um, I feel, and we've sort of we've done it in the business. We're like, oh yeah, but this has got this, and but hold on, that video got 10 likes, but it had seven comments. That video had 500 likes, no interactions. Well, the interactions is what that's what builds, that's what makes you money. Views and likes don't make you money unless you're like you just.

SPEAKER_01: 38:55

Yeah, I mean it's obviously it's different, different strokes for different folks, isn't it? For me, I look at the views because I know I've got to get views to make sales, but you are 100% right. Uh you know, you can get I've had two VARA videos that have gone into the millions and I've made 15 sales or something out of each one of them.

SPEAKER_00: 39:10

I did it back in when I first well not first started, I think it was about June or July. I bought this um, I actually bought it as well. It was like uh a Lilo sunbed type thing, and I was obviously aiming it at the wrong market. It was more kids, so they were all viewing it, but I made like three sales.

SPEAKER_01: 39:26

Skits are good for the views, but no sales. Really good because you're you're really pushing hard for the engagement of a video, and skits do work because you're waiting for the next person to come in or you're waiting for something else to happen, so you do get those views.

SPEAKER_00: 39:38

So cringe a bit at skits.

SPEAKER_01: 39:41

Yeah, I mean I I quite like 'em because it's they're easy, it's easy content. It is easy content. You know, a skit is probably the most easiest bit video to make when you've got no time. If you've got somebody else in your household that can grab your phone, do us a favour, film this for a minute.

SPEAKER_00: 39:54

Yeah, we do.

SPEAKER_01: 39:55

Run it out the door, pretend you're going. Well, I'll be back in a minute. Don't forget you've got to go. Oh, oh yeah, cheers for that. Like, you know it's And it's done. One take, bang, fifteen seconds, and you've got a video to post. Um, but yeah, it's it you as a TikTok shop affiliate rather than a creator, creators they need the views to get paid, so it they have to get views, and as a TikTok shop affiliate, you need views to get sales, so you kind of it's it's horrible because you always say to people, Oh, don't concentrate on your views when you post a video, but at the same time, it is impossible not to do it.

SPEAKER_00: 40:28

Of course.

SPEAKER_01: 40:28

I mean, I don't know how many times do you check TikTok on a daily basis? Loads, yeah. Um, we all get caught up in it, and a lot of people say, Oh, don't look at views, don't look at views. But you have to because you need to know whether they're gonna pump or not, doesn't it?

SPEAKER_00: 40:44

You know, when something does pop and the numbers start ticking up, it's not necessarily the GMV I look at, it's the the views, yeah, the bit on the right, and I think, oh, something's something's sort of working.

SPEAKER_02: 40:55

Do you look at the analytics on your videos? Sometimes look into them and be like, oh okay, where did people drop off and then watch them back and be like, oh, maybe uh I don't overanalyse it again, I just post move on.

SPEAKER_00: 41:05

And I tr I do re try and recreate what has worked, but that doesn't always work.

SPEAKER_02: 41:11

It's crazy. You could do you know what I mean? You could post the same video, you could post it on a Monday morning at six o'clock and then post it on a Thursday afternoon at three o'clock. You could post the same video and they will perform completely differently. Totally.

SPEAKER_00: 41:24

It's um some people say you should space your videos out. I don't, I just if I'm in the mood, I'm gonna post five or six at the same time. Some people say do through like between three and five, you do you, you know.

SPEAKER_02: 41:36

Yeah, well, Chris loves this one. Can I ask another question? Have you ever paid promote?

SPEAKER_01: 41:42

Never, never, don't even think about doing it, don't even click on the claim button to get the things. As soon as TikTok get your money, they're gonna come for your more money.

SPEAKER_00: 41:51

No, never.

SPEAKER_01: 41:52

It's like being a gambler, isn't it? When you put your ten pound into your your uh gambling account, if you lose it and you put another tenor in, they know you're coming back with more tenors.

SPEAKER_00: 42:00

TikTok will just go, oh well, let's hang back, hang back. Yeah, they're gonna pay more money. That'd be that.

SPEAKER_02: 42:06

Yeah, exactly. But they they do. Um it's the same on Instagram, it's the same on everywhere. If they know you're like Chris, Chris learnt me this because I was like, he was like, What are you doing? Don't put some money in the meta account, don't promote the podcast, don't do that. Because once you've given them a little bit of money, they know you're willing to pay for views.

SPEAKER_01: 42:23

So organic. Yeah, can I just answer another question? Um, we've had a question. Why uh surely if TikTok want to make more money, why don't these these shuffle videos go out to millions?

SPEAKER_00: 42:33

I think they do.

SPEAKER_01: 42:35

They do, yeah.

SPEAKER_00: 42:36

Yeah, they do go out to millions. It depends. Do you know what? It depends who's gonna buy as well, doesn't it? Different times of the month, people have got more money than others, but they do they do get pushed to millions.

SPEAKER_01: 42:46

I I think I think a lot of people as well, they think that America, obviously, Americans wouldn't you love them to live in America and be a TikTok shopper for it, by the way.

SPEAKER_00: 42:53

Yeah.

SPEAKER_01: 42:54

You know what I mean? We uh we'd both be I'd suggest we'd probably be pushing a million pounds worth of commission.

SPEAKER_00: 43:00

Yeah, probably.

SPEAKER_01: 43:01

That's how much money they make in America.

SPEAKER_00: 43:03

They're always ahead of us though, aren't they?

SPEAKER_01: 43:05

But they also have a massive audience, don't they? That's the difference. I think people forget that TikTok shop America and TikTok shop UK are completely different businesses. TikTok is completely different to TikTok shop, they don't talk to each other at all. So it is never gonna go out to any more people than the UK. Well now, I don't think it will ever do that. Yes, you get a few go out to Spain and Italy and that stuff now, don't you? But who's gonna watch out of this in English and their Spanish and Italian? Do you know what I mean? Um, but yeah, the the videos do go out to millions, it's about your algorithm.

SPEAKER_00: 43:37

Is that what it is now, yeah? It's a lot, isn't it?

SPEAKER_01: 43:39

Yeah, it's a lot, yeah.

SPEAKER_00: 43:40

I think they've all bought a hot brush.

unknown: 43:42

Yeah.

SPEAKER_01: 43:44

Thing is though, the pro the problem is, it's all about the algorithm. So if you're so I'm gonna be honest here, I've not I'm I'm I've never said this on on it to anybody before. So actually I did mention mentioned it to you a minute ago, actually, before we started. My account was flying. I got, well, actually, yeah, I'm doing really well with this. I'm gonna start promoting this now because I think this will work really well. I went from promoting supplements to promoting men's clothes. My audience went from 87% female between the age of 34 and 54 or whatever it is, to 45% female and all the rest of them blokes. And my account went bang on its ass within a week.

SPEAKER_00: 44:23

That wasn't working for you?

SPEAKER_01: 44:24

No, because I'd trained the algorithm so hard to just push one brand and one product that it knew exactly who to push my videos out to. Every bit of content I went out to was getting thousands of views, it was it was working perfectly, and then I decided to go into a different lane because I was bored of doing that, but actually that's where I was earning all my money. So I'll go into that. Yes, I started making sales on tracksuits and jackets and stuff that I liked, but the money went like from very good to just average for me, really. And then obviously it's taken me a long time to try and get that back together. So, did you just stop doing that? I still do it, but I don't do it as much because I I get a bit bored promoting just the same product and brand all the time. So, for my own mentality, I'd rather take a little bit of a hit on the money and actually enjoy what I'm doing a little bit more money because it's I know we all we all need money to live, but it's not all about the money.

SPEAKER_03: 45:15

Yeah.

SPEAKER_01: 45:16

It's not all about the money.

SPEAKER_03: 45:17

So that's so true.

SPEAKER_02: 45:18

Um obviously it's not secure. There's I'm just gonna it's not secure. You could say something wrong, someone could get the ump of you and your account's gone. Do you have a backup page that you're growing?

SPEAKER_00: 45:31

Yeah.

SPEAKER_02: 45:32

Would that be your advice to anybody? Grow Do you know what?

SPEAKER_00: 45:35

My backup page got a violation and it got banned for no reason. It was apparently duplicate content, but it wasn't. Anyway, um, I've got that back, slowly building it up. Haven't done too much on it, but it's there. So yeah, I would always have a backup account.

SPEAKER_02: 45:54

So take take me for example. I've never sold anything on TikTok. I'm gonna start in the new year. Yes. What do I do? Get yourself get yourself a TikTok account.

SPEAKER_01: 46:04

I've done that, I've got to. Get 500 followers. Yeah, I've done that. Done it? Well, I've got register for the TikTok shop then. Yeah. But do I do it on my personal page or do I grow another page? Well, it's up to you, mate. I would I would personally I would if you if you're not in any rush, I'd I'd start a new page and do it TikTok shop related only. Yeah? Because then the algorithm knows exactly what you're up to.

SPEAKER_00: 46:22

Yeah, I don't post anything other than shop online. Yeah. Very rarely.

SPEAKER_02: 46:28

And then what? How do you find the products? When you've just started out, I've got no products. I've got no GMV, I've got no on the scale of TikTok.

SPEAKER_00: 46:36

My first product I'd already bought myself, so I just linked it. So something that you've got, I don't know, you like your drink, your can of drink, yeah, promote that.

SPEAKER_02: 46:46

It's really nice, actually, this stuff. Go on, send it. Go, do, go, do it.

SPEAKER_01: 46:52

Yeah, go on.

SPEAKER_02: 46:52

We can critique it. Right. I've been drinking this newtronic for a couple of weeks now, and it's really helped me in the morning with brain fog. It's really kept me motivated, and I have one of these drinks, and I can really get into a task. And instead of my brain being shiny object syndrome, this stuff is fantastic. If you've not tried it, pick up a new tonic. They are brilliant and they taste quite nice too. There you go. Would you buy that, Chris?

SPEAKER_01: 47:20

Do you know what? The only issue with that is you were selling it. You told me to sell it. Yeah, exactly. That's what you did wrong. You you should have just told us how good it was rather than sold it to us. No, okay.

SPEAKER_00: 47:30

That's the that's did that upstairs before we came. That's exactly the yeah, you did.

SPEAKER_01: 47:34

And that is the main misconception, I think, for TikTok. People go, I've got a sales background, I'm gonna be amazing at this. The minute you try and sell to somebody, they don't want to buy it. You're on a FaceTime to one of your mates. Yeah.

SPEAKER_02: 47:45

Kind of how I create a lot of my content. But that's that's the thing, it's so easy. Like, like we do this podcast and we have a lot of people coming on and they're like, Oh my god, this camera in my face. And within a couple of minutes, they've forgot the camera's there, and we have a conversation. Like, when you do content with people, when I did content before, you almost have to warm the guests up for 10 minutes. Yeah, right, we'll start now. And that's kind of because then it comes across, we've had a couple of guests on, haven't we? And you can see for the first couple of minutes, they're like, uh, and then all of a sudden they forget and they and that's what does well they also used to be me on the podcast.

SPEAKER_01: 48:24

They did used to be you on the podcast. Those that hate it, honestly. So be on TikTok for ages and they come in here be like that. Awkward.

SPEAKER_02: 48:33

Alright, cool. So I've got a product.

SPEAKER_00: 48:35

Yeah.

SPEAKER_02: 48:35

Um, then what? Create a video.

SPEAKER_00: 48:38

Create a video, make the product, and then just move on to the next one.

SPEAKER_02: 48:42

Move on to the next one. What one a day, two a day, ten a day?

SPEAKER_00: 48:46

Do you know what? There is no rules.

SPEAKER_02: 48:48

Yeah.

SPEAKER_00: 48:48

You do, you do you. You want to do one a day, boo?

SPEAKER_02: 48:51

You do you, boo. I fucking hate that.

SPEAKER_00: 48:53

Three, I'd say minimum of three. Minimum.

SPEAKER_01: 48:55

Yeah. Do you know when I f I don't know whether this is still the same, because this is like I I I want to find out the true answer to this, and I don't think you'll ever get it. But when I first started doing TikTok and joined the rising star or whatever it was, we were told not to post any more than three videos for three months. Because it can be classed as spamming your account because it's a new account. And that was CMs that were telling us that.

SPEAKER_03: 49:18

Really?

SPEAKER_01: 49:18

Yeah. And now you hear people going, Oh, you've got to post. I mean, I saw somebody making a video the other day saying you've got to post 40 to 50 videos per day.

unknown: 49:27

No way.

SPEAKER_01: 49:28

I mean, first of all, uh, if you've got enough time to post 40-50 videos and you you've got too much time in the internet.

SPEAKER_02: 49:32

They'd be shit though, wouldn't they?

SPEAKER_01: 49:33

They'd be just washed out if you've got to do that. It's bottom funnel, isn't it? I suppose.

SPEAKER_00: 49:37

I love bottom funnel.

SPEAKER_01: 49:38

Do you do bottom funnel, do you? Yeah.

SPEAKER_00: 49:40

It is what it is. This is a glass, this is how much it is, you can buy it from here.

SPEAKER_01: 49:43

Yeah. Good this time of year, I think.

SPEAKER_00: 49:45

Yeah.

SPEAKER_01: 49:45

Good this time of year.

SPEAKER_00: 49:46

Then another thing for my new year plan, I'm gonna change it up a bit.

SPEAKER_01: 49:50

Have you stuck in the same lane? Constantly have you basically made the same content since you started?

SPEAKER_00: 49:55

Yeah.

SPEAKER_01: 49:55

Yeah. So it's it's it's worked this entire time.

SPEAKER_00: 49:58

I do want to try, I wanna I wanna stick to the same kind of product, but I want to try different kind of spin-on stuff. Not so much, Boff.

SPEAKER_02: 50:08

Well, this is hold on, wait, Chris. What's your view on Boff? Boff? Hate it.

SPEAKER_00: 50:14

Do you? Yeah. Yeah.

SPEAKER_01: 50:15

Absolutely hate it.

SPEAKER_02: 50:17

That's what you were just talking about, bottom head file.

SPEAKER_01: 50:18

I'm sorry, I'm not in with a lingo. I hate it, but then but then you know, I am I will stand here or sit here and say that I am not somebody that really works very, very hard on my videos. When I I and I'm not I hate this, I hate saying things like this because I feel big headed when I say it, but when I make a video, I will know instantly whether it's a good video or not. And I'll make it will make it will take me a bit of time to make it.

SPEAKER_00: 50:40

Yeah.

SPEAKER_01: 50:41

You know, when you put a bit of event in it, you you know you're gonna make a good video, you go, right, okay, this is gonna be a good one, and you'll post it, and it will tend to do well. But what happens when it does I'm a bit lazy, I just sometimes I just post a video for the sake of it, and I just think to myself, why have I done that? I tell people not to do that, but I'm doing it. But we're our own worst enemies. I know how to do TikTok shop very well. Sometimes I don't bother doing TikTok shop very well. And I you know, I I'm I'm very honest about it. Um but bottom funnel for me is I like creating a good video when I make one. Like it puts a smile on my face, and if you watch the videos on my page that have done well, you know I've I'm I'm enjoying that video. That's why it does well. Bottom funnel, I just think is it it is just a bit of a bit of a cheaty way of making a video, and I know why you guys do it, I know why you do it, because it does make money, but it's just it's just something I hate. The long-winded long-winded way of putting it. But some people love skits, don't they?

SPEAKER_00: 51:37

Yeah, and that's yeah, but then again, there's room for everybody.

SPEAKER_01: 51:40

Well, this is what I was saying. There's so many people on the platform, like so many people in the world that your content will resonate with somebody, you know what I mean? It's it's the beauty of it. That's why you get views on your videos. Because there's someone out there that actually likes it.

SPEAKER_02: 51:56

What some one person, yes, I've got a like. Um what you just said uh I'll do this and it'll be a fantastic video, and I'll put loads of effort into editing it. What happens when it flops? How does that make you feel?

SPEAKER_00: 52:09

Me?

SPEAKER_02: 52:10

Well, and Chris.

SPEAKER_01: 52:11

No, we'll we'll we'll ask Joe because it feels I keep realising that I'm talking a lot here. It's Joe's podcast.

SPEAKER_00: 52:17

Just move on because that video that might have flopped might pop off in three months. You just don't know. I mean, you know yourself if you made a rubbish video, but don't get hung up on it. Don't do that. You can call it, can't you? The minute you post it, that's gonna get 200 views. Yeah, yeah, but just move on.

SPEAKER_02: 52:34

Lauren's asked again, sorry I missed this earlier. What's a skit? What do you mean by skit?

SPEAKER_00: 52:39

So um, how do we explain it? It's like playing with each other, like Chris.

SPEAKER_01: 52:45

Um I don't know what skits you've been doing, Joe, but no, you know what I mean.

SPEAKER_00: 52:50

How do you explain what's skits?

SPEAKER_01: 52:52

It's basically involving other people in the video and you bring interpretation into the video. So, like if we if we were at if we were upstairs and we made a video like, oh Ash, here Ash, come and have a look at this, and then you're gonna be.

SPEAKER_00: 53:02

Yeah, it's just having somebody else.

SPEAKER_01: 53:04

It's just giving loads of different bits of content out with other people, so someone's maybe thinking someone else is coming into it and stuff like that. Um they're quite fun to make, to be fair. Aunting out of scene, there you go. Yeah, Chelsea's done it perfectly.

SPEAKER_00: 53:15

Well, Chelsea. Chelsea and I done skids.

SPEAKER_02: 53:18

Chelsea said we already covered this at the start, but what's your whys for doing TikTok shop?

SPEAKER_00: 53:23

Why? Yeah. My little boy. And my other half, and yeah. And being happy.

SPEAKER_01: 53:29

Better quality of life.

SPEAKER_00: 53:30

Absolutely, yeah.

SPEAKER_02: 53:32

What's yours? What my wife for doing TikTok shop?

SPEAKER_00: 53:35

I'm excited. Because you like having fun doing it.

SPEAKER_02: 53:37

There you go, then you lot having and I like creating content. Um, I like creating content, I like doing it, and I've got to get better at it for my business side of things.

SPEAKER_01: 53:47

You should come you should come back next year and we'll interview Ash.

SPEAKER_02: 53:50

As a TikTok shop affiliate. Coming in in the helicopter. Oh, he's here. Who's that Vigili? He's here. Nah, never, mate. Never, never. I'll have an Audi RS8, uh RS6 or RS7 or something like that. Not like that, yeah.

unknown: 54:04

Yeah.

SPEAKER_01: 54:05

So what's your future plans like for TikTok? Like, do you think this is this is this is a question for everybody, really? Do you think how long do you think TikTok is gonna be a thing for you?

SPEAKER_00: 54:15

I don't know. Till I'm not happy with doing it.

SPEAKER_01: 54:17

Yeah.

SPEAKER_00: 54:17

Do you know what? I'm not frightened to go and do a normal job. Um, and I think that's why it worked for me, because I'm not, I'm not, I don't put myself up here. I will go and work in Sainsburg if I have to. It doesn't bother me at all. So I'm just riding it out till I'm not happy doing it or whatever. You never know what's around the corner, do you?

SPEAKER_01: 54:37

This is it, yeah. This is it. That's a great way of looking at it, to be fair. I I worry, I do worry because Yeah, I I I've I worry about my family a lot, and you know, it's I don't know what what position you're in at home, but I I'm the sole provider, so when I have a really bad couple of weeks, I'm like, oh my god, is that is it gonna happen again? Because obviously I've had quite a few pages that have gone completely to poo, basically. Um so I find it quite a I find it quite a tough place to be sometimes to be true.

SPEAKER_00: 55:04

You think if they get a few retainers?

SPEAKER_01: 55:06

Yeah, yeah.

SPEAKER_00: 55:06

That's what your answer is.

SPEAKER_01: 55:07

Well, I probably got one, but just probably not getting it at the moment. Sorry, that was a dig. What do you think?

SPEAKER_02: 55:14

Um do you think InstaShop's coming?

SPEAKER_00: 55:17

I don't know. I don't really do Instagram, I'm rubbish. Yeah, probably. And Amazon, you know, I think it'll all I think next year I think it's gonna be the massive.

SPEAKER_02: 55:27

It's like we've gone back in time. QVC used to be a big thing, didn't it? Yeah. And all the shopping channels. It's like we've gone back and modernised that because that used to do really well. It used to do so well people selling products on their tele shopping and things like that.

SPEAKER_00: 55:40

It's a bit like that now, isn't it? People come along and buy your thank you for that. Golden glow, golden glow up.

SPEAKER_01: 55:47

Obviously, I paid for that. I had to pay for that as a as a Christmas present for you. Bought it off my own showcase this morning. Got delivered in a day.

SPEAKER_02: 55:53

Quick delivery, mate. Quick delivery, quick delivery.

SPEAKER_01: 55:57

Um anything else? Anything else? Uh should we I I've I've just thought to myself, actually, we've gone live on TikTok, but this is actually a podcast that's going out next week. Everyone that listens normally is gonna think this is well weird on Apple and Fi Fi, aren't they? What's going on today?

SPEAKER_02: 56:12

We got the question.

SPEAKER_01: 56:13

We're gonna try something different, ain't it? Try something different, find it liberating. Love that. Um I'd just like to say, before we even comment about anything else, I think it's I I think your story is amazing.

SPEAKER_03: 56:27

No.

SPEAKER_01: 56:27

Honestly, like the fact that you came up to me at TikTok as well has put you like up there a bit of I'm not being fun. I'm not being you're up on a pedestal with me, to be fair. Um so I've I I'm so glad that you came in today. And I think it's really good for other people to see good. Like I said this the other day, I was listening to our podcast from last week. It's nice to see that there's still good people in the world. Yeah, absolutely. We live in a world where everybody's like against each other and there's so much negativity, and actually to have so many people come into the studio that are positive is amazing.

SPEAKER_00: 56:57

Like, that's why I had to stop you that day and tell you.

SPEAKER_01: 57:00

I appreciate that. Um, do you want me to put your handle in? Do you want us to because I'm I'm a little bit uh thing with TikTok, I'm organic only. Like, I won't put my name out there hardly at all, my main page or anything, because I feel this is actually a little tip for everybody listening.

unknown: 57:15

Go.

SPEAKER_01: 57:16

Organic growth on TikTok is the key. I don't care what anybody says. I have tested my main page, and I am pure organic. I don't like anybody's content that I know, I don't comment on it or anything like that. Not saying that you shouldn't do if you want to do it, but the people that are in these massive groups that are sharing their links, they're sharing their videos out to all their mates and all their friends and family, their wives, their husbands, their boyfriends, girlfriends, all sitting with the same IP address at home. You're liking the life out of each other's lives, you're sharing the videos, you're just trying to support them as much as you possibly can. Be careful. Because it might not be the support that you think you're giving them.

SPEAKER_00: 57:55

Absolutely agree.

SPEAKER_01: 57:57

Honestly, like I think it's that's why I always, always, whenever I talk to anyone on TikTok, I say, Do you want me to give you a handle out? Because I I hate my handle. That's why I said to you, don't I? Don't, nope, don't tag me in that.

SPEAKER_02: 58:10

Don't comment on it, don't, don't comment on it, don't do anything with it.

SPEAKER_00: 58:12

I don't mind that. Do you know? I thought you meant I don't look at friends or content much unless I'm asked to because you can get swept along and ruin yourself. Because again, stay in your own lane. Unless they say, can you comment, can you like, can you share? Obviously, I will. But I do stick. But yeah.

SPEAKER_01: 58:34

So, yeah, what I was trying to say is basically thank you so much. You're a legend.

SPEAKER_00: 58:38

Oh no, it's nice to be here. Thank you for asking.

SPEAKER_01: 58:40

And you only ran the corner anyway, so you didn't you didn't have to travel very far, did you? Which is a touch. We thought, oh, we're quite out of the way here, aren't we? No one really wants to come to the studio. And you're like, oh no, I'm around the corner.

SPEAKER_02: 58:49

Yeah, yeah. Yeah. And like, if anybody wants to if anybody wants to come and use the studio to film some content for a product or something, they're more than welcome. If there's people watching.

SPEAKER_00: 58:59

You know what there would be.

SPEAKER_02: 59:00

Yeah, if it's you're more than welcome to come and you can just use the studio.

SPEAKER_00: 59:04

This time next year, you're gonna be we'll be millionaires. No, I think I think this time next year we're gonna be chatting to you.

SPEAKER_02: 59:11

Yeah.

SPEAKER_00: 59:12

How it's changed you through in the years.

SPEAKER_02: 59:14

Well, we'll see. You've got you've got to take opportunities in life. Take the opportunity or lose the chance. He's gonna be loving it because he's just gonna make a video and and the girls are gonna be editing, they'll be putting all the captions in, they'll basically be doing everything, wouldn't they? I said to him in season two for the podcast, I was like, girls, I'm gonna do all the editing because you've already got enough to do. Tried for 10 minutes to do the first episode, and I was like, girls, can you please edit the episodes for us? So I wanna, as it's Christmas, they won't come on the they won't come in front of the camera. But Vanessa and Elise edit the podcast, make the trailers, make the content, and do everything for me and Chris. So me and Chris just sit here and have a conversation. The real hard work comes from the two behind the camera with the fingers. Like I said, I was going to buy you a Christmas present, but I forgot.

SPEAKER_01: 1:00:02

So it will it will go on.

SPEAKER_02: 1:00:05

Chris is looking to what have I got? What free products have I got? I've requested a cut of samples.

SPEAKER_01: 1:00:10

They didn't turn up, mate. It didn't turn up. I just want to say a massive thank you to everybody that listens on a weekly basis. There are quite a few of you now, actually, to be fair, and we're really proud of where this has gone, aren't we? This is obviously the last episode of the series, isn't it, before Christmas? We're gonna have some time off now. Um Merry Christmas. Just enjoy your time with your family and your friends and get pissed. Honestly, I'm I'm gonna get pissed because I'm giving up drinking on the 31st of December and I'm gonna go for as long as I possibly can. So on the sick I'll be having quite a few beers. No, I'm I'm gonna go for it. I've done six months last year, I'm gonna try and do a year at least this year, so um we'll see. Apparently it changed your life.

SPEAKER_02: 1:00:48

Loads of people want a reforma Pilates, please. Well, that's the girls, they want reforma Pilates sets for Christmas. I don't know, that but that's that's their Christmas gift. Oh, I think that's what you've got by them. I can only get one of those loads of sample. Joe, can you get us a sample, please? Chris will wrap it up. Chris, can we do these gifts?

SPEAKER_01: 1:01:07

Oh yeah, of course you can, mate.

SPEAKER_02: 1:01:08

Can we do these gifts? Sorry, Joe.

SPEAKER_01: 1:01:09

I'm a little bit I'm a bit worried about this because I I actually kind of went with my heart. I think you're just taking a piss out of me, yeah. I've got a feeling I've got a feeling why are you opening my. Yeah, that's yours, yeah. There you go, geffer takes. Well, I'm gonna have to take my Father Christmas gloves off. I must admit, my hands are very sweaty as well.

SPEAKER_00: 1:01:25

Yeah, I can't believe I um no one's actually seen your book.

SPEAKER_01: 1:01:28

I can't I can't wait to drive home in this outfit. Just to let everybody know, I I actually drove here with beard and hat and glasses on today as well. I've been a 40-minute drive. I put low puncture, so you've got to stop and pump the tire up a few times.

SPEAKER_02: 1:01:43

God, difficult painting and decorator.

SPEAKER_01: 1:01:47

Oh, that's cool anyway. Yes, is that because I always say, I don't know how to structure my days? You don't know how to structure your dates.

SPEAKER_02: 1:01:55

Now again. Oh my god, where have you got that from? I've got to give credit where credit's due.

SPEAKER_01: 1:02:01

You can't polish a turd, Chris, but you can wrap it in glitter.

SPEAKER_02: 1:02:05

So you never know what you're doing. That's a good thing. You don't know, you don't know your ass from your elbow. So I came up with the idea to make a calendar and then went to London and came back, and the wonderful team behind me had put that together.

SPEAKER_01: 1:02:19

I'd just like to show this to the camera, actually. I don't think I have any traits of toxic, toxic masculinity. I can't even say the fucking word. If you're watching, you know that's aimed at.

SPEAKER_02: 1:02:33

We've got the Podfather Mug. Thank you, Chris. They weren't too bad to be fair. Well, I think we've done quite well, to be fair there, mate. We did well, mate. Merry Christmas, buddy. Merry Christmas. Shall we wrap this one up? Yeah, ma'am. That's season three. Season two. Season three's coming next. We're not sure what we're doing in season three, Joe. We're not sure yet. We'll have a few conversations over Christmas. Because season two sort of went down a mental health route. Uh completely, we didn't we didn't plan on that. Just people reached out. What? Did it?

SPEAKER_01: 1:03:08

Did it mean you don't listen to every single episode, Joe?

SPEAKER_02: 1:03:13

Go on, mate, carry on. Um, yeah, we don't know what we're gonna do. Season three. So if you're on the live, uh give us a follow. Message us. We do have a phone, um, 07511 272459. If you've got a story to tell, Chrissy's gonna learn that number.

SPEAKER_01: 1:03:28

I remember that, mate. I've been trip testing it all the way here. I was gonna do that. Yeah, alright, well go on then. 075 something.

SPEAKER_02: 1:03:35

Um seven five one one-272-459. If you wanna come on, if you want to send us dilemmas, dear dear Christopher, we'll call it, dear Santa Claus. Um, if you've got any ideas for us for season three, if you want to come on as a guest in season three, you're more than welcome.

SPEAKER_01: 1:03:54

And give Joe a follow, everybody. She's an amazing creator, and obviously, if you're on the live right now, you're probably a affiliate yourself, so you may even be able to get some tips. But remember, don't be Joe.

SPEAKER_02: 1:04:06

Poor Jo, where were her presents?

SPEAKER_01: 1:04:08

Yeah, yeah. Yeah, well, you obviously weren't on the live from the start, weren't we?

SPEAKER_02: 1:04:13

Oh Ronnie, actually, Ronnie has been in pretty much the entire time, to be fair. Yeah, no, we didn't want Jo to feel left out, so we did get her some bits. Anyway, everybody, thanks for watching. Merry Christmas, happy new year. Good luck, Joe. You filthy animal.

SPEAKER_01: 1:04:29

Yeah, I feel a bit sad actually. I don't know. This has been a really good series. It has. It has been wicked. It has really, really good series.

SPEAKER_00: 1:04:37

We should we should regroup this time next year.

SPEAKER_01: 1:04:40

Yeah. I'm game with your game. Yeah, I'm game.

SPEAKER_00: 1:04:43

Let's do it.

SPEAKER_01: 1:04:44

Book me in. Book me in. Book me in. Right. I'm gonna call it a day, guys. Otherwise, we're gonna waffle and waffle and waffle. Yeah, yeah. Thank you so much for listening, watching, being on the live. Yeah. Merry Christmas.

SPEAKER_02: 1:04:54

Like it, share it, subscribe, comment, leave us a review. It all helps us push it further. And we will see you in 2026. Peace. Bye bye.